Pazarlama Yöneticisi Seviye 6 MYK Mesleki Yeterlilik Belgesi

ISCO 08: 1221

ISCO 08: 1221

This qualification is offered for the recognition of previous learning in jobs and professions where tasks are carried out using advanced theoretical and methodological knowledge, professional activities or projects are managed in unpredictable working environments, solutions are brought to complex and unpredictable problems, and the professional development of individuals and teams working under their responsibility is managed.

The learning outcomes of this qualification can be acquired in formal and non-formal learning environments, as well as independently in on-the-job and free learning environments.

The person with this qualification;

• Explains procedures related to occupational health and safety and emergency measures at work environment.
• Determines procedures related to environmental protection measures at work environment.
• Organizes the organization and coordination activities for business processes of marketing unit according to works.
• Applies the methods and rules of budgeting at marketing processes.
• Determines the applications for improving the productivity and quality of marketing processes.
• Explains the approach, method and rules for personnel management.
• Evaluates the market by using information system/sources.
• Creates strategic market plan.
• Conducts applications for product development process.
• Makes determinations for pricing product/products.
• Performs evaluation and arrangements for product promotion activities.
• Performs evaluation and arrangements for establishing and managing product distribution network.
• Performs evaluation and arrangements for establishing and managing customer relations management system.

This qualification aims to document professional learning outcomes and does not contain key competences.

Quantification and consideration; It is carried out in accordance with the conditions and methods defined in the relevant National Competence, in line with the Vocational Qualifications Authority Examination, Measurement, Evaluation and Certification Regulation by the certification bodies authorized by MYK. In measurement and evaluation, different methods such as written and oral exams, performance exams, observation, interview, simulation, role-play, portfolio and on-the-job supervision are used.

Quality assurance processes are carried out in accordance with the VQA Quality Assurance Document and the Guidelines in its annex.

Establishment and Approval of National Qualifications:

National qualifications developed by institutions and organizations that have the power to represent the sector and profession, and VQA working groups; It is submitted for the opinion of all relevant parties for at least 15 days, verified by VQA Sector Committees and approved by VQA Executive Board. National qualifications are reviewed every five years at the latest, depending on national occupational standards.

Assesment and evaluation:

It is carried out by certification bodies accredited by TURKAK according to ISO/EN 17024 Standard and authorized by VQA in accordance with VQA legislation and conditions and methods defined in national qualifications. Measurement and evaluation activities are carried out in accordance with the pre-determined and announced exam programs. Information on qualification forms, evaluators, measurement and evaluation criteria and methods are included in the exam programs. All measurement and evaluation processes are recorded and stored on camera. Records are kept under the conditions and periods defined in VQA legislation. Measurement and evaluation activities are subject to internal and external verification processes. Evidence of verification activities is shared with the relevant institution, file managers and audit team via VQA Web Portal.

Certification:

VQA Vocational Qualification Certificate is issued to individuals who are determined to be successful by the Authorized Certification Bodies. The activities for the design and printing of VQA Vocational Qualification Certificate are carried out by VQA. Security measures such as data matrix and hologram are applied for VQA Vocational Qualification Certificate, and the accuracy of the documents can be checked on VQA Web Portal. Self-Assessment: Authorized Certification Bodies carry out self-assessment activities every year in accordance with VQA legislation and TS EN ISO / IEC 17024 Accreditation Standard. All corrective and preventive action records and supporting documents are kept and submitted to VQA with a self-assessment report.

External Evaluation:

External evaluation of Authorized Certification Bodies is carried out by TÜRKAK (TS EN) in accordance with ISO/IEC 17024 Standard, and by VQA through programmed and unscheduled audits in accordance with VQA legislation. External evaluation reports are submitted to Authorized Certification Bodies and VQA Board of Directors.

Regular Review:

The external evaluation activities and results of VQA Audit Department are regularly reviewed by VQA Executive Board. In addition, TÜRKAK's external evaluation activities and results are subject to regular review by the European Accreditation Union. Information Management Systems: Authorization, measurement-evaluation, certification, self-assessment and external evaluation processes are carried out through VQA Portal. Feedback Mechanisms: In all processes related to qualification, stakeholder participation is ensured at the highest level and opinions, suggestions, objections and complaints are evaluated in accordance with the legislation.

Entry condition is not required.

This is a mandatory qualification for the profession.

Vocational Qualifications Authority Law

Regulation on Preparation of National Occupational Standards and National Qualifications

Vocational Qualifications Authority Examination, Measurement, Evaluation and Certification Regulation

Audit Procedures and Principles for Vocational Qualifications Authority Certification Bodies

Qualification certificate is valid for 5 years from the date of issue.